Hot Beverage Equipment: The Why, What, and How

by:  Amy Brown

It is important that c-stores implement a specialty beverage program that satisfies today’s consumers

 Why pay attention to specialty beverage. According to the 2017 National Coffee Drinking Trends report, coffee consumption continues to dominate the beverage landscape; with 62 percent of Americans aged 18 and older drinking a coffee yesterday. In this segment, espresso-based beverages alone grew from 18 per cent to 24 per cent over the past year, which is the largest recorded one-year jump in espresso-based beverages in the history of their tracking.

It is apparent that espresso-based beverages have found their place in the market, and are here to stay. Therefore, as the market grows, it is important that c-stores implement a specialty beverage program that satisfies today’s consumers.

What to Look For With Your Equipment

One segment that is popular with today’s consumer is not only hot specialty beverages, but also iced beverages. Many of today’s machines boast capabilities that enable you to serve customers consistent hot and cold foams, even at high capacities. The industry-leading machines allow for programming foam quality for each beverage offered – from thin to thick.

How to Execute Your Specialty Beverage Program

Through creating a full customer experience in-store, customer outreach, and choosing advanced specialty beverage equipment, c-stores are now becoming a top destination for specialty coffee.